Genevieve Chanelle, brand marketing manager for The_ONES, strikes a pose at one of her favorite spots, Café Lola.
BEST FOOT FORWARD
When it comes to personal style, sneaker savant and social media maven Genevieve Chanelle leans to the bright side.
Genevieve Chanelle has been conceptualizing things all her life. As a child, the Bay Area native recalls intentionally dressing herself in bright colors. “I remember rocking flaming red flare pants paired with an oversize tee with the California sunset airbrushed on it. To me, standing out with colors was my thing,” says Chanelle. The only thing missing from her colorful ensembles at the time was the perfect pair of sneakers. A black pair of Chuck Taylors would mark the beginning of forever for Chanelle’s shoe obsession turned career. “I needed every pair of every color to go with the vibrant outfits I had,” she adds.
As she grew older, her appreciation for sneakers expanded and she developed an appreciation for classics like Nike, Jordan and Adidas. “To me, different sneakers were like pieces of wearable artwork,” says Chanelle. She longed for having a broad collection of shoes that encompassed all styles, designs and colors. “I felt like I needed all of them. I started a collection on a minimum wage budget as a teenager. Every time I got a new pair of kicks, it would go straight to feet, then straight to social media.” For the then 28-year-old, social media changed everything including propelling her toward her career as a consultant for the footwear brands she adored. She notes, “Creating content with sneakers and being one of the first of a handful of women to do it gained the attention of the brands I adored so much.” Her passion had finally met its purpose, and in 2018 Chanelle packed her things for Vegas, where she would lead The_ONES, a platform for the young female sneakerhead. She instantly fell in love with her new home—from the lavish food to 24-hour nail salons and unlimited wine. “Vegas is perfect for me,” she says. “But what I love most about this growing city is that it is so empowering. Living in Las Vegas made way to let me be me and find myself in ways I couldn’t have living anywhere else.”
10am MEET YOUR MATCHA
“There’s nothing better than starting my day with a good cup of coffee or latte. Urth Café at the Wynn has one of my all-time favorites: the Rising Sun matcha latte.” urthcaffe.com
12pm SPIN TO WIN
“Dalia’s SoulCycle class at the Wynn gets me pumped because she uses a hip-hop playlist. Sometimes she incorporates Bay Area music that makes me feel right at home!” soul-cycle.com
2pm COOCOO FOR COCO
“The Chanel boutique at Wynn is my favorite in Las Vegas. I mix everyday basics and streetwear with luxury fashion, and Chanel is my favorite high-end brand.” chanel.com
4pm A SHOE IN
“As a sneaker collector, I come to check out inventory at Urban Necessities at Fashion Show mall to see if they got any of my holy grail sneakers in.” urbannecessities.com
8pm CATCH ME IF YOU CAN
“Dinner at Catch Las Vegas at Aria is hands down one of my favorite spots to go. Their aesthetic and food offer one of the best dining experiences on the Strip. The Hit Me chocolate cake is a must.” aria.mgmresorts.com
Molly O’ Bryant, salon owner and lash extension expert at A Touch of Lash, is pictured in her office.
LASH IN LINE
For salon owner Molly O’Bryant, beauty is in the eye of the beholder.
Molly O’Bryant’s journey to lashdom dates back to 2009 in Toronto, Canada. She and her husband—they’re college sweethearts—moved to the city; however, Molly couldn’t legally work as she wasn’t issued a work permit at the time. Out of boredom, she learned the ins and outs of lashes and became a certified artist. She says, “I had no idea that taking that class would turn into a career for me. Lashing in Toronto in 2009 was still very new, but a handful of people knew about it. It was hard trying to convince potential clients to come in and try the service so that I could practice and improve my skills. Not many understood what it was.” She immediately fell in love with the industry, and upon moving to Vegas opened her business A Touch of Lash (atouchoflash.com) in 2010, which would eventually be one of the city’s most prized beauty havens. Fast forward to today and O’Bryant is a full-on, serial entrepreneur. “Just in the last year, I’ve been blessed to be a part of so many exciting opportunities. While being a Top 3 finalist for Entrepreneur of the Year was a huge honor and becoming a mother is always on top of that list as well, I’d have to say that I am most proud of being invited to speak on three panels at Lashcon in L.A. this past October,” she says. Her passion for educating aspiring and experienced lash technicians translates directly through her business. ATOL offers professional training, high-quality products and mentorship. She notes, “I truly enjoy the education behind our industry as I think it is vital to ensuring that the lash industry remains safe for the public and creates financial freedom for the boss babes in it.” Citing Vegas as one of the most fun and diverse cities that she has ever lived in, O’Bryant says, “This city has something for everyone. You could stay at home all weekend or have an exciting staycation partying on the Strip—it’s really whatever you make of it! You can be, and transform yourself into, whatever you want to become because Las Vegas would never judge you.”
9am FACE TIME
“Treating myself to a Brilliance Facial at Spa Mio at the M Resort is one of my favorite ways to wake up for the day. The spa allows full access to their amenities and offers add-on options to many of their services. If you ask for the manager, Nicole, she will offer suggestions and ensure that you have everything lined up to your liking.” themresort.com
11:30am RISE AND DINE
“Echo & Rig restaurant at Tivoli Village is a favorite brunch spot of mine. You can’t go wrong dining on their patio in the late morning with bottomless mimosas and the Steakhouse Scramble.” echoandrig.com
5pm NAILING IT
“I have searched high and low for a nail salon that offers outstanding services, classy vibes and has a high standard of cleanliness. Diamond Nails offers that and more! I love Yuki, who always saves me a late appointment so that I can swing by before heading to dinner.” diamondnailsandsparainbow.com
10pm VANDERPUMP RULES
“Cocktails at Vanderpump Cocktail Lounge is the perfect way to end the week. I am a sucker for their signature drink, Please Her, Caesar. I am also obsessed with the decor and atmosphere. It’s perfect for a night out with the girls.” caesars.com
Photography by: Genevieve Chanelle portrait by Bethany Paige; Molly O'Bryant portrait by Main Street Hub